Strategic development guidelines for high-technology companies

Vera D. Markova, Svetlana A. Kuznetsova

Research output: Chapter in Book/Report/Conference proceedingConference contributionResearchpeer-review

Abstract

The paper is aimed at revealing new strategic orientations, specifics of strategic behavior and factors of successful development of high-tech companies at the modern stage of development. The analysis of the Russian and foreign sources as well as internal information of the Russian companies has allowed us to conclude that foresight, the ability to 'feel' the prospects of technological trajectories, flexibility to adopt to new challenges of external environment, the will to win and efficient and skillful management of growing profitability are the key factors of business success in the sphere of high technologies. Essential guidelines of such business include the development of technological platforms, establishment of uniform consumption standards and, on this basis, creation of business ecosystems, active management of partnership, world market orientation and creation of recognized world brands.

Original languageEnglish
Title of host publication2016 13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016 - Proceedings
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages269-271
Number of pages3
ISBN (Electronic)9781509040698
DOIs
Publication statusPublished - 2 Jul 2016
Event13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016 - Novosibirsk, Russian Federation
Duration: 3 Oct 20166 Oct 2016

Publication series

Name2016 13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016 - Proceedings
Volume3

Conference

Conference13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016
CountryRussian Federation
CityNovosibirsk
Period03.10.201606.10.2016

Keywords

  • ecosystem
  • High-tech business
  • strategy
  • technological platform

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